AMC Theaters and Blumhouse Team Up for Halfway to Halloween Film Festival
Horror movie fans, get ready for a spooky treat! For five days starting on March 29, select AMC Theaters will be hosting the Halfway to Halloween Film Festival in partnership with Blumhouse, the renowned horror film production company.
Blumhouse, known for its terrifying hits like “Split,” “The Purge,” and “The Invisible Man,” is looking to expand its brand and create a stronger connection with consumers. To kick off this initiative, Blumhouse founder Jason Blum will be introducing each film with a personalized message, sharing behind-the-scenes anecdotes and trivia.
The festival will feature a lineup of previously released Blumhouse horror movies, giving fans the chance to relive their favorite scares on the big screen. In addition to the films, attendees will also be treated to elaborate ads and sizzle reels promoting Blumhouse’s upcoming projects.
For AMC, the partnership with Blumhouse comes at a crucial time as the industry faces a shortage of new releases. With major studios scaling back on film production, collaborations like the Halfway to Halloween Film Festival provide a unique opportunity to engage audiences and fill the gap in the movie lineup.
As Blumhouse continues to expand its reach beyond the big screen, with plans for original video games, merchandise, and live events, fans can expect even more thrills and chills in the future. So mark your calendars and get ready to celebrate the spooky season early with the Halfway to Halloween Film Festival at AMC Theaters!
