Amateur golfers are gearing up for an exciting opportunity to play alongside some of the world’s top professionals at the Trump National Doral near Miami. These golf enthusiasts have agreed to pay over $9,000 each for the chance to tee off with the pros in a friendly round.
The event is set to kick off on Thursday, with rooms at the resort hotel quickly filling up with fans as they prepare to witness a pro tournament featuring some of the biggest names in the sport starting on Friday. The resort’s restaurants and bars are expected to see a boost in business, and the Trump name will be prominently displayed on television and the internet as the event unfolds.
This surge in business at one of former President Donald J. Trump’s properties is thanks to a deal with LIV Golf, a league sponsored by Saudi Arabia’s sovereign wealth fund. LIV Golf has been eager to host tournaments at Trump’s resorts, showcasing the close ties between the Saudis and the Trump family.
The Trump Organization’s shift towards focusing on golf properties has been evident in recent years, with the company selling or losing branding deals with several city-center hotels around the world. This shift has been driven by the rapid growth of the golf industry, particularly during the pandemic, benefiting the family’s domestic and overseas golf clubs.
While the city-center hotel business has faced challenges, the Trump family’s golf courses have seen a significant increase in profits, especially with the hosting of LIV Golf tournaments. The partnership with LIV Golf has allowed the Trump family to attract top professional golfers and generate substantial revenues from golf and hospitality services.
As the tournament at Trump National Doral gets underway, the Trump family is poised to benefit from increased hotel occupancy, higher room rates, and additional revenue streams from ancillary events like concerts and private chalet rentals. The event is expected to draw tens of thousands of golf fans to the resort, further boosting its profile and financial performance.
Despite legal challenges and scrutiny, the Trump family remains optimistic about the future of their golf properties, including plans to build high-rise buildings at the Doral resort. With the support of LIV Golf and the continued interest in professional golf tournaments, the Trump family is looking to capitalize on the success of their golf ventures and expand their presence in the industry.
