Superstar rapper Travis Scott found himself in the spotlight once again, but this time not for his music or performances. After a night of partying in South Florida, the 33-year-old artist ended his Thursday with two new charges on his record and a new product on his website.
The incident occurred when police responded to reports of a fight aboard a yacht docked at a marina in Miami Beach. Travis Scott, whose real name is Jacques Bermon Webster II, was charged with trespassing and disorderly intoxication. Despite the embarrassing situation, Scott wasted no time in turning it into a business opportunity.
Just hours after his arrest, Scott started selling T-shirts featuring his mug shot on his website. The shirt, named “Free the Rage Tee #2,” quickly gained attention for its bold move. The altered mug shot, with Scott flashing a broad smile, was priced at $35, with $5 from each sale being donated to the Cactus Jack Foundation, Scott’s nonprofit organization.
This isn’t the first time Scott has capitalized on his legal troubles. In 2017, he briefly sold a shirt featuring a mug shot from a previous arrest. The merchandise quickly became a collector’s item, with used versions now selling for $175 on resale platforms.
The trend of turning arrests and court appearances into merchandise is not new in the world of celebrities. From former President Donald J. Trump to Britney Spears and Gwyneth Paltrow, famous faces have found ways to monetize their legal woes.
Despite the controversy surrounding his latest stunt, Scott seems to understand the power of turning a negative situation into a profitable one. With fans eagerly awaiting his next move, it remains to be seen how this latest incident will impact his career and public image.
