The Power of TikTok: Nun Defends App in TV Commercial Amidst Controversy
In a surprising turn of events, Sister Monica Clare, a nun in northern New Jersey, has become the face of TikTok in a new TV commercial. The advertisement shows Sister Monica Clare walking through a sunlit church, sitting in a pew, and crossing herself, all while proclaiming that TikTok is a force for good.
The nun explains in the commercial that TikTok has allowed her to create a community where people can feel safe asking questions about spirituality. She is just one of several fans of the app, including drawling ranchers, a Navy veteran known as Patriotic Kenny, and entrepreneurs, who are being highlighted in commercials by TikTok as the company faces intense scrutiny in Washington.
Sister Monica Clare, 58, acknowledges that TikTok has a branding issue in the United States, with many people dismissing it as superficial garbage. However, she believes that the app is much more than that and is grateful for the platform it has provided for meaningful conversations about spirituality.
TikTok’s marketing blitz, tagged #KeepTikTok, comes as the Senate considers a bill that could force the company’s Chinese owner, ByteDance, to sell the app or face a national ban. The company has spent millions on advertising to reshape the perception of TikTok among lawmakers and the public, emphasizing that it does not share data with Beijing or allow any government to influence its content.
Despite facing backlash and hate mail for her participation in the commercial, Sister Monica Clare remains hopeful that TikTok’s marketing efforts will help showcase the positive impact of the app. She believes that there is a huge community of people doing good on TikTok and is grateful for the platform it has provided for meaningful conversations.
As the battle over TikTok’s future intensifies, it seems that the app’s supporters, like Sister Monica Clare, are not backing down in their defense of the platform. Only time will tell how this controversy will unfold and what the future holds for TikTok in the United States.
