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The Rise of Coffee Shop Culture in the City

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The café culture in Shanghai has experienced a booming resurgence post-Covid, with the city now boasting the most coffee shops of any city in the world. The streets of Shanghai are now filled with a plethora of new little cafés, catering to the locals who are embracing outdoor living and looking for places to socialize with friends and family.

With over 8,000 cafes in the city, competition for customers has become fierce, leading many owners to question the sustainability of their businesses. Despite the challenges, niche, independent outlets like Hidden Track have thrived by offering a distinct vibe and minimalist atmosphere that appeals to customers.

The café culture in Shanghai has become a social occasion for many young people, who see being seen at a café as hip and urbane. The city’s residents take pride in their café culture, which reflects Shanghai’s history as an international trading city with a cosmopolitan attitude.

As the appetite for experimentation grows, café owners like Yuan Jingfeng of R1070 café are sourcing beans from Japan to offer unique flavors to their customers. Some cafes, like AC, are even employing deaf baristas and sign language interpreters, adding a unique touch to the café experience.

Despite the challenges of high overhead costs, many café owners are optimistic about the future, with some transforming their spaces into bars at night to maximize their revenue. With the Chinese economy showing signs of recovery, café owners like Wang Xi of Flower Café and Bar are hopeful for a profitable future.

The café culture in Shanghai continues to thrive, with projections indicating significant growth in the country’s coffee market. As the city’s skyline gleams in the night, café owners and customers alike share a sense of optimism for the future of Shanghai’s vibrant café scene.

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