Luxury brand The Row opens a new store in Amagansett, bringing a touch of quiet luxury to the quaint town. The store, known for its high prices and minimalist aesthetic, offers a range of clothing and accessories, as well as a curated selection of jewelry, home goods, and skincare products from other brands.
Unlike its other locations, the Amagansett store is designed to be more welcoming and relaxed, catering to the local clientele. The store’s decor, featuring vintage furniture with Asian and African influences, creates a unique shopping experience for customers.
The Row’s presence in Amagansett marks a departure from its usual monastic image, with the brand embracing brightness and humor in its recent collections. Despite its reputation for intimidating stores and high prices, loyal customers continue to flock to The Row for its timeless and elegant pieces.
The opening of The Row’s Amagansett store signals a shift in the brand’s approach, as it seeks to connect with a new audience while maintaining its signature style of quiet luxury.
