The new Netflix documentary “Black Barbie” delves into the complex history and impact of the iconic doll, exploring themes of representation, progress, and cultural identity. Directed by Lagueria Davis, the film is a personal journey inspired by her aunt, a devoted Barbie collector who worked at Mattel for over four decades.
While there were Black dolls in the Barbie universe before the release of Black Barbie in 1980, they were often portrayed as ancillary characters. Black Barbie, created by the company’s first Black designer Kitty Black Perkins, was meant to be a main character, challenging the status quo and pushing for more diverse representation.
The documentary raises thought-provoking questions about the role of Black Barbie in society and whether she has truly broken free from the marginalization of her predecessors. Featuring interviews with Mattel employees, cultural commentators, and influential figures like Shonda Rhimes and Misty Copeland, “Black Barbie” celebrates the doll’s existence while also acknowledging the limitations she faces as a Black version of a white cultural product.
By exploring the history of Black Barbie and the efforts of toy companies to create more diverse and inclusive products, the documentary sheds light on the ongoing conversations surrounding representation and the importance of centering Blackness in mainstream culture. “Black Barbie” is a must-watch for anyone interested in the intersection of race, identity, and popular culture.
“Black Barbie: A Documentary” is now available to stream on Netflix, running for 1 hour and 40 minutes.