Matthew McConaughey and Camila Alves are making waves once again with their latest advertisement for their tequila brand, Pantalones Tequila. The married couple posed in sports gear, but with a twist – they were both without pants.
In a photo shared on Instagram, Alves wore a white collared button-up shirt with an orange patterned sweater vest, while McConaughey donned a three-piece brown suit and matching top hat, both opting to forego pants. The caption read, “Relationship goals,” and fans took to social media to praise the clever marketing strategy.
This is not the first time the couple has gone pantless for their tequila brand. In fact, they announced in a press release that they will not be wearing pants in any of their ads going forward, aiming to bring a sense of fun and lightheartedness to the tequila industry.
The couple launched Pantalones Tequila in 2023 and have already seen great success. Their unique marketing approach has garnered attention and praise from fans, with plans for expansion in the fall.
Fans can expect more pantless ads from McConaughey and Alves in the future, as they continue to shake up the tequila industry with their playful and unconventional approach.
