River, a Bitcoin-only brokerage founded by Alexander Leishman in February 2019, is making waves in the industry by offering high-quality services that prioritize the security and control of clients’ funds.
Leishman, with a background in aerospace engineering and computer science from Stanford, has built River on the foundation of the “not your keys, not your coins” philosophy, ensuring that clients have full control over their Bitcoin holdings.
With a team of 50 employees based in Columbus, OH, River is set to launch proof of reserves soon, further solidifying its commitment to transparency and security.
Leishman’s journey into the world of Bitcoin began with a deep dive into economics and a desire to challenge centralized power structures. His experience working in the Bay Area’s Bitcoin industry and his technical expertise have positioned him as a leader in the field.
River’s focus on providing top-notch security and custodial services sets it apart from other brokerages that rely on third-party custodians. Leishman’s hands-on approach as CEO and CTO ensures that the company can adapt and innovate to meet the needs of its clients.
While Bitcoin continues to gain popularity as a store of value, Leishman believes there is still work to be done to make it a widely accepted medium of exchange. River’s brokerage service remains its primary revenue source, with a focus on simplifying the buying and custody process for clients.
As the industry evolves, River is poised to lead the way in facilitating seamless transactions between Bitcoin and fiat currency, ensuring that clients have a secure and user-friendly experience.
