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Euro 2024: Albania and Other Teams’ Success Brings Financial Gain to Europe

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Edi Rama, the current prime minister of Albania, has a deep-rooted connection to soccer that dates back to the World Cup summer of 1982. During that time, Albania was isolated under the rule of Enver Hoxha, with limited access to the outside world. Rama, along with his friends, would gather in a kitchen to watch the tournament on a color television owned by his best friend.

Despite the challenges of living in a repressive regime, Rama found solace in the World Cup, particularly in Italy’s victory, which he saw as a triumph for Albania as well. The tournament served as a window to the outside world for Rama, giving him a glimpse of life beyond his country’s borders.

Now, as prime minister, Rama continues to use soccer as a tool to unite and define Albania. He has invested in new stadiums, struck deals with international clubs, and hosted major soccer events in the country. His efforts have started to bear fruit, with Albania making strides in the world of soccer and beginning to emerge from its isolation.

The rise of Eastern European teams in international competitions, including Albania’s performance in the European Championship, signals a shift in the soccer landscape. Despite the challenges faced by countries in the region, there is a growing sense of optimism and progress in the world of soccer.

As Rama continues to use soccer to shape Albania’s identity and connect with the rest of the world, the country’s journey from isolation to integration serves as a powerful example of the transformative power of sports.

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