Apple Takes on U.S. International Trade Commission in Lobbying Effort
In a bold move to defend itself against patent complaints and potential import bans, tech giant Apple is ramping up its lobbying efforts in Washington. Over the past decade, Apple has faced regulatory challenges from the U.S. International Trade Commission (I.T.C.), with patent judges finding the company guilty of appropriating innovations in smartphones, semiconductors, and smartwatches.
Recently, the I.T.C. forced Apple to remove a health feature from Apple Watches after complaints from medical device makers AliveCor and Masimo. Now, Apple is fighting back by lobbying lawmakers to help rewrite the agency’s rules. The company is pushing for legislation that would make some patent owners ineligible to bring complaints before the I.T.C. and influence the agency’s punishment decisions.
The lobbying effort comes as Apple is embroiled in a legal battle with AliveCor and Masimo over technology in the Apple Watch. Apple has already removed the technology to measure blood oxygen levels in its watches to comply with the I.T.C.’s ruling but is appealing the decision related to the electrocardiogram feature.
Apple is concerned about the I.T.C.’s power to ban imports of infringing products, which could be detrimental to the company since it manufactures all its signature devices overseas. The company is advocating for the agency to prioritize the public interest of a product over a ban, arguing that Americans would be harmed by losing access to communication and health features in iPhones and Apple Watches.
While some experts argue that Apple is misinterpreting the law and trying to undermine a well-functioning court, the company is determined to protect its products and customers. With a growing policy team and multiple lobbying firms, Apple is making its voice heard in Washington to shape the future of patent disputes and import bans.
As Apple continues to navigate the complex regulatory landscape, its lobbying efforts could have far-reaching implications for the tech industry and intellectual property rights. Stay tuned as the battle between Apple and the I.T.C. unfolds in the halls of Congress and the White House.