Clazar, a rising star in the cloud marketplace industry, has secured a substantial $10 million in Series A funding, led by prominent investors Ridge Ventures, Saurabh Gupta of DST Global, and Ensemble VC. This latest round of funding brings Clazar’s total capital raise to an impressive $14 million since its inception in 2023.
The cloud marketplace sector is projected to reach a staggering $45 billion in transactions by 2025, making it a lucrative market for software sales. Clazar is at the forefront of this trend, offering a cutting-edge solution that simplifies the process for both startups and established enterprises looking to enter these platforms. With approximately a hundred paying clients already on board, Clazar is experiencing strong demand for its innovative go-to-market automation solutions across major cloud platforms like AWS, Azure, and Google Cloud Platform.
CEO and co-founder Trunal Bhanse highlighted the challenges companies face in navigating cloud marketplaces, citing high engineering costs and complex resource requirements as major obstacles. With Clazar’s platform, Bhanse aims to revolutionize the way software is marketed and sold, making it easier for companies of all sizes to succeed in the cloud GTM space.
Drawing on his experience at Airbnb, where he led engineering teams in developing cloud marketplace platforms, Bhanse co-founded Clazar alongside CTO Aayush Bahuguna, who brings valuable expertise from companies like Facebook and LinkedIn. Together, they have built Clazar on a foundation of deep industry knowledge, positioning the company for continued success in the cloud marketplace arena.
The fresh funding will be used to further develop and expand Clazar’s offerings, with a focus on enhancing R&D capabilities, expanding GTM teams, and driving growth in customer acquisition. Clazar’s platform is designed to streamline the entire lifecycle of cloud marketplace engagement, promising faster deployment and larger deals for its clients.
With features that allow for quick marketplace listings, access to buyers’ committed cloud spend, and seamless integration with popular tools like Salesforce and HubSpot, Clazar is poised to revolutionize the way software companies approach cloud marketplace sales. As the company continues to evolve, it aims to empower software vendors globally to maximize their marketplace performance and revenue potential.
In a rapidly changing industry, Clazar’s innovative approach to cloud marketplace management is set to make waves, offering a more accessible and lucrative channel for software vendors worldwide.
